Tuesday, 3 May 2011

Google Alert - Ad

=== News - 10 new results for [Ad] ===

Social media advertising to quadruple
Bizjournals.com
Social media advertising revenues, which totaled $2.1 billion in 2010, will
grow to $8.3 billion annually by 2015, according to Texas-based media
consulting company BIA/Kelsey. That represents a compound annual growth
rate of 31.6 percent. ...
<http://www.bizjournals.com/nashville/morning_call/2011/05/social-media-advertising-to-quadruple.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.bizjournals.com/nashville/morning_call/2011/05/social-media-advertising-to-quadruple.html&hl=en&geo=us>

Avon Products 1Q Net Triples On Margin Growth, Lower Ad Costs
NASDAQ
Avon Products Inc.'s (AVP) first-quarter earnings more than tripled,
beating analysts' estimates, as the company improved its margins and
lowered advertising costs. Avon is among the many US companies that have
been relying on growth abroad to offset ...
<http://www.nasdaq.com/aspx/stock-market-news-story.aspx?storyid=201105030746dowjonesdjonline000174&title=avon-products-1q-net-triples-on-margin-growthlower-ad-costs>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.nasdaq.com/aspx/stock-market-news-story.aspx%3Fstoryid%3D201105030746dowjonesdjonline000174%26title%3Davon-products-1q-net-triples-on-margin-growthlower-ad-costs&hl=en&geo=us>

Targeting Tops Most Wanted List for Video Advertisers
ReelSEO Online Video News
What that really tells me is that advertisers are figuring out online video
advertising. If you look at the chart you can see growth in very specific
areas – targeting and reach – while there was big decline in others
like Ad unit format and other. ...
<http://www.reelseo.com/targeting-wanted-by-video-advertisers/>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.reelseo.com/targeting-wanted-by-video-advertisers/&hl=en&geo=us>

Red-hot US ad market puts TV executives in control
Los Angeles Times
NEW YORK (Reuters) - The message from media companies is coming through
loud and clear: TV advertising is back. Only a few big media companies have
reported earnings for the first three months of the year -- Viacom and
Discovery Communications Inc ...
<http://www.latimes.com/entertainment/sns-rt-television-us-mediatre7416wn-20110502,0,2483407.story>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.latimes.com/entertainment/sns-rt-television-us-mediatre7416wn-20110502,0,2483407.story&hl=en&geo=us>

O.C./L.A. has 4 jobless per help-wanted ad
OCRegister
(Help-wanted ads online are considered an indicator of the health of a job
market.) While there were four times more unemployed people in the OC-LA
area than jobs advertised last month, that's an improvement from a year ago
when more than five people ...
<http://www.ocregister.com/articles/wanted-298772-job-help.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.ocregister.com/articles/wanted-298772-job-help.html&hl=en&geo=us>

Ad Age Blogger Anti-Twitter Post On Osama Bin Laden Is Wrong
San Francisco Chronicle (blog)
An Ad Age Blogger named Simon Dumenco, writing in a way that contained a
nasty tone which invites disagreement, was trying to say that the story of
Bin Laden's demise was not broke by Twitter. He gives reasons that are
shaky, claiming that because ...
<http://www.sfgate.com/cgi-bin/blogs/abraham/detail?entry_id=88213>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.sfgate.com/cgi-bin/blogs/abraham/detail%3Fentry_id%3D88213&hl=en&geo=us>

Ozura World Adopts Tatto Media Platform for Smartphone Mobile Advertising
PR Web (press release)
Ozura World, a major entertainment media company has partnered with Tatto
Media, a leading mobile performance advertising network to adopt the Tatto
Platform for smartphone mobile advertising. Ozura World's resolve to enter
into a partnership with ...
<http://www.prweb.com/releases/2011/5/prweb8371443.htm>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.prweb.com/releases/2011/5/prweb8371443.htm&hl=en&geo=us>

PiperJaffray: Yahoo! April Ad Checks Weak, But 'Continues to Like YHOO for
2H11'
San Francisco Chronicle
PiperJaffray notes that its daily Ad checks in April appeared weak, and the
"Display Industry Appear[s] to have essentially unchanged sell-through."
PiperJaffray holds at $22 price target on the stock. Shares of Yahoo!
gained $0.44 on Monday, or 2.5%, ...
<http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2011/05/03/benzinga1051411.DTL>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.sfgate.com/cgi-bin/article.cgi%3Ff%3D/g/a/2011/05/03/benzinga1051411.DTL&hl=en&geo=us>

J.Crew Gay Ad Still Qualifies J.Crew As Conservative
brandchannel.com
ABC News handles the latest J.Crew with typical reason, calling it (above)
an "explicit ad" in a bid to stir up debate. As the site points out, the
photo of the gay employee and his partner is part of a back-of-the-book
spread buried in the new ...
<http://www.brandchannel.com/home/post/2011/05/02/JCrew-Gay-Ad-Still-Qualifies-JCrew-As-Conservative.aspx>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.brandchannel.com/home/post/2011/05/02/JCrew-Gay-Ad-Still-Qualifies-JCrew-As-Conservative.aspx&hl=en&geo=us>

Business Council debuts anti-tax ad
Bizjournals.com
The Business Council of New York State has debuted a minute-long ad to push
a potential limit on property taxes. "Albany has more work to do. The
highest property taxes in the country continue to kill our jobs," a
narrator says. ...
<http://www.bizjournals.com/buffalo/news/2011/05/02/business-council-debuts-anti-tax-ad.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.bizjournals.com/buffalo/news/2011/05/02/business-council-debuts-anti-tax-ad.html&hl=en&geo=us>

=== Blogs - 5 new results for [Ad] ===

Aquarium Drunkard » AD Presents :: Smith Westerns, Thursday, New ...
By Satisfied '75
Night two of Aquarium Drunkard's New Orleans Jazz Fest shows continue
Thursday with Smith Westerns at One Eyed Jacks. We have three pairs tickets
for AD readers. If looking to go, leave a comment below with your name and
and an email ...
<http://www.aquariumdrunkard.com/2011/05/02/ad-presents-smith-westerns-thursday-new-orleans/>
Aquarium Drunkard
<http://www.aquariumdrunkard.com/>

AD Recommends: Best of the Week | ArchDaily
By Sebastian J
A housing project, two chapels, a museum and a house. Don't miss our
selection of the best from last week. Check them all after the break!
Social Housing.
<http://www.archdaily.com/132200/ad-recommends-best-of-the-week-56/>
ArchDaily
<http://www.archdaily.com/>

New Forecast Puts Social Media Ad Spending at $8.3 Billion by 2015 ...
By Michael
According to a freshly published report from BIA/Kelsey, an adviser to
companies in the local media space, social media advertising revenues will
balloon from.
<http://www.mobilemarketingwatch.com/new-forecast-puts-social-media-ad-spending-at-8-3-billion-by-2015-15051/>
Mobile Marketing Watch
<http://www.mobilemarketingwatch.com/>

Windows Phone Ad Network Options | wpcentral | Windows Phone News ...
Windows Phone ads pay by impression in that you don't have to click on the
ad banner for the developer to receive credit/revenue from that view. The
downside is that not everyone likes to see that ad banner regardless of how
discrete ...
<http://www.wpcentral.com/windows-phone-ad-network-options>
WPCentral.com
<http://www.wpcentral.com/>

Grim News About Twitter Ad Revenue From BIA/Kelsey » Adotas
By Gavin Dunaway
ADOTAS – The latest report from BIA/Kelsey predicts social media
advertising will expand from a $2.1 billion market in 2010 [...]
<http://www.adotas.com/2011/05/grim-news-about-twitter-ad-revenue-from-biakelsey/>
Adotas
<http://www.adotas.com/>

=== Web - 3 new results for [Ad] ===

The New York Times Media Kit
Submit Ad Materials. - Select Type of Ad Materials. Newspaper · Magazine
Color · Magazine B&W · Online · Mobile · Tablet ...
<http://nytmarketing.whsites.net/mediakit/>

Ad agency to radicals: "We own radical media(TM)" - Boing Boing
Typical that an ad/media agency would attempt to hijack something genuine
and morph it into consumer-driven advertising medium. ...
<http://boingboing.net/2011/04/30/ad-agency-to-radical.html>

Amazon to ship ad-supported Kindle April 27 | ZDNet
Amazon will move up the shipping date for its ad-supported Kindle with
Special Offers from May 3 to April 27.
<http://www.zdnet.com/blog/btl/amazon-to-ship-ad-supported-kindle-april-27/47852>

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