Monday, 26 March 2012

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=== News - 10 new results for [Ad] ===

Ad pioneer says 'Mad Men' doesn't capture '60s spirit
New York Daily News
But George Lois, the legendary ad man and art director some call the real
Don Draper — not to his face, trust me — couldn't care less. The show
turns what was an amazingly creative and courageous time in his business
into a perverse fiction of bums ...
<http://www.nydailynews.com/life-style/advertising-pioneer-george-lois-back-60s-heyday-mad-men-plays-today-article-1.1049945?localLinksEnabled=false>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.nydailynews.com/life-style/advertising-pioneer-george-lois-back-60s-heyday-mad-men-plays-today-article-1.1049945%3FlocalLinksEnabled%3Dfalse&hl=en&geo=us>

Pitching the Ad Life to the Digital Set
New York Times
THE leading trade organization for advertising agencies is intensifying
efforts to cast a wider net when recruiting employees with an initiative
aimed not only at students, but also at talented younger people who work in
other industries.
<http://www.nytimes.com/2012/03/26/business/media/pitching-the-advertising-life-to-the-digital-generation.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.nytimes.com/2012/03/26/business/media/pitching-the-advertising-life-to-the-digital-generation.html&hl=en&geo=us>

Study: Search Ads Work Way Better on Tablets, Smartphones
Forbes
Early doubts about whether people want ads plastered on their tiny mobile
phone screens are starting to fade, especially as mobile ad revenues start
to take off. Now, a new study to be released Monday morning by ad
management software and services firm ...
<http://www.forbes.com/sites/roberthof/2012/03/26/study-search-ads-work-way-better-on-tablets-smartphones/>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.forbes.com/sites/roberthof/2012/03/26/study-search-ads-work-way-better-on-tablets-smartphones/&hl=en&geo=us>

New API Ad Campaign Stresses Energy Tax Hikes Could Increase Pain at the
Pump ...
MarketWatch (press release)
The American Petroleum Institute is launching a new ad campaign to educate
voters about the consequences of hiking the cost of energy production.
"Raising taxes will not lower energy prices for American families and
businesses--in fact, ...
<http://www.marketwatch.com/story/new-api-ad-campaign-stresses-energy-tax-hikes-could-increase-pain-at-the-pump-in-maine-2012-03-26>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.marketwatch.com/story/new-api-ad-campaign-stresses-energy-tax-hikes-could-increase-pain-at-the-pump-in-maine-2012-03-26&hl=en&geo=us>

Confession Of A Patch Ad Salesman: 'I Can't Do This Any More' (AOL)
San Francisco Chronicle
The staunchest defender of AOL local news blog network Patch we know (other
than Patch president Warren Webster and Patch PR, perhaps) is the ad sales
person who emailed us a couple weeks ago to say "screw BI and go Patch."
Well, now he's quitting.
<http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2012/03/26/businessinsiderconfession-of-a-patc.DTL>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.sfgate.com/cgi-bin/article.cgi%3Ff%3D/g/a/2012/03/26/businessinsiderconfession-of-a-patc.DTL&hl=en&geo=us>

Rapid Adoption of Smartphone and Tablet Devices Nets Google More
Advertising ...
MarketWatch (press release)
According to a report released today by Marin Software, the leading online
advertising management platform for advertisers and agencies, smartphones
and tablets will account for 25% of Google's US paid search clicks by
December 2012, ...
<http://www.marketwatch.com/story/rapid-adoption-of-smartphone-and-tablet-devices-nets-google-more-advertising-dollars-2012-03-26>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.marketwatch.com/story/rapid-adoption-of-smartphone-and-tablet-devices-nets-google-more-advertising-dollars-2012-03-26&hl=en&geo=us>

Valassis Named to 'Best Places to Work' List by Advertising Age
MarketWatch (press release)
LIVONIA, Mich., March 26, 2012 /PRNewswire via COMTEX/ -- Valassis
(NYSE:VCI) , one of the nation's leading media and marketing services
companies, announced today that it has been recognized for the second
consecutive year by Advertising Age magazine ...
<http://www.marketwatch.com/story/valassis-named-to-best-places-to-work-list-by-advertising-age-2012-03-26>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.marketwatch.com/story/valassis-named-to-best-places-to-work-list-by-advertising-age-2012-03-26&hl=en&geo=us>

AVG now blocks tracking ads, monitors Wi-Fi connections
CNET
A mid-season update from AVG prevents ad networks from "following" you
around the Web and protects you from fake Wi-Fi connections. by Seth
Rosenblatt March 26, 2012 5:00 AM PDT Follow @b1g1nj4p4n AVG Do-Not-Track
gives you significantly more control ...
<http://news.cnet.com/8301-1009_3-57392000-83/avg-now-blocks-tracking-ads-monitors-wi-fi-connections/>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://news.cnet.com/8301-1009_3-57392000-83/avg-now-blocks-tracking-ads-monitors-wi-fi-connections/&hl=en&geo=us>

Online Advertising Startup Competes More Effectively, Spends Less on IT
With ...
MarketWatch (press release)
THE HAGUE, Netherlands, March 26, 2012 /PRNewswire via COMTEX/ -- To target
its customers' online advertising efficiently, Netherlands-based startup
Crumbtag has adopted Windows Azure, a cloud-based platform that provides
the firm with cost-effective ...
<http://www.marketwatch.com/story/online-advertising-startup-competes-more-effectively-spends-less-on-it-with-cloud-based-windows-azure-2012-03-26>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.marketwatch.com/story/online-advertising-startup-competes-more-effectively-spends-less-on-it-with-cloud-based-windows-azure-2012-03-26&hl=en&geo=us>

TMP Worldwide Recognized With 14 Wins at Internet Advertising Competition
Awards
MarketWatch (press release)
NEW YORK, NY, Mar 26, 2012 (MARKETWIRE via COMTEX) -- TMP Worldwide
Advertising & Communications, LLC, the world's largest independent digital
recruitment advertising agency, today announced details of its impressive
performance at the Web Marketing ...
<http://www.marketwatch.com/story/tmp-worldwide-recognized-with-14-wins-at-internet-advertising-competition-awards-2012-03-26>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.marketwatch.com/story/tmp-worldwide-recognized-with-14-wins-at-internet-advertising-competition-awards-2012-03-26&hl=en&geo=us>

=== Blogs - 5 new results for [Ad] ===

Santorum Campaign Disputes 'Obamaville' Ad Tied Obama To ...
By James Crugnale
In a new Rick Santorum attack ad released on the web, images of President
Obama and Iranian President Mahmoud Ahmadinejad appear to be shown
interspersed together. MSNBC.com reporter M. Alex Johnson observed that at
the ...
<http://www.mediaite.com/online/santorum-campaign-disputes-obamaville-ad-tied-obama-to-ahmadinejad-subliminally/>
Mediaite
<http://www.mediaite.com/>

Herman Cain ad slams stimulus, shoots bunny ... - The Daily Caller
By Gregg Re
Herman Cain ad slams stimulus, shoots bunny [VIDEO] | In Web video, a
little girl lovingly holds a rabbit (but not for long)
<http://dailycaller.com/2012/03/26/herman-cain-ad-slams-stimulus-shoots-bunny-video/>
The Daily Caller
<http://dailycaller.com/>

Martin Sheen Cuts Anti-GOP Web Ad For House Democrats
By The Huffington Post News Editors
The Democratic Congressional Campaign Committee is out with a new web ad
with some star power behind it. Actor Martin Sheen narrates the video that
goes after House Republicans on a variety of fronts.
<http://www.huffingtonpost.com/2012/03/26/martin-sheen-ad-dccc_n_1379438.html>
The Full Feed from HuffingtonPost.com
<http://www.huffingtonpost.com/raw_feed_index.rdf>

RealClearPolitics - In Obama Ad, It's Not Morning in America
By Michael Barone, DC Examiner
President Barack Obama's 17-minute video, "The Road We've Traveled," gives
us an idea of how he wants to frame the issues in the fall election. The
first thing you notice about the video is that the atmosphere is dark,
wintry, minor key.
<http://www.realclearpolitics.com/2012/03/25/in_obama_ad_it039s_not_morning_in_america_276225.html>
RealClearPolitics - Homepage
<http://www.realclearpolitics.com/>

Vodka Ad Draws Anti-Rape Controversy | FOX8.com – Cleveland ...
By Lindsay Buckingham
Belvedere Vodka executives quickly apologized for an ad posted online that
showed a smiling man grabbing a woman, who appeared to be in fear, from
behind.
<http://fox8.com/2012/03/25/vodka-ad-draws-anti-rape-controversy/>
FOX8.com – Cleveland news &...
<http://fox8.com/>

=== Web - 2 new results for [Ad] ===

Price Chopper - Weekly Ad
Create a Shopping List from Weekly Ad & Recipes; Remembers your preferred
store on return visits; Skip this step (save your login on this computer);
Email ...
<http://www.pricechopper.com/WeeklyAd/Index/_SS_42FT9R944C807f8P7002ADFFvVjN6L541C2536%7C68200%7C1203251756%7C%7C%7C>

Quality Score - AdWords Help
Quality Score is an estimate of how relevant your ads, keywords, and
landing ... Having a high Quality Score means that our systems think your
ad, keyword, and ...
<http://support.google.com/adwords/bin/answer.py?hl=en&answer=2454010>

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:03:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:04:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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Posted By Imran Hameed to Information bank on 3/26/2012 07:05:00 AM

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