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=== News - 9 new results for [Ad] ===

Yahoo hires chief revenue officer to spur ad sales
Boston.com
Yahoo is turning to a former colleague of its interim CEO to oversee the
troubled Internet company's efforts to sell more online advertising.
Monday's ...
<http://articles.boston.com/2012-06-18/business/32301644_1_yahoo-shares-internet-search-leader-google-advertising>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://articles.boston.com/2012-06-18/business/32301644_1_yahoo-shares-internet-search-leader-google-advertising&hl=en&geo=us>

TV ad spending up
Variety
Powered by live sporting events, network and cable outlets harvested
healthy ad spending gains in the first quarter of this year.. TV News from
the entertainment ...
<http://www.variety.com/article/VR1118055686?refCatId=14>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.variety.com/article/VR1118055686%3FrefCatId%3D14&hl=en&geo=us>

Publicis Makes Advertising's First Foray Into Palestinian Territories
New York Times
The French company has bought 20 percent of Zoom Advertising, a small
agency that comes with considerable symbolic significance, the company
said.
<http://www.nytimes.com/2012/06/19/technology/19iht-publicis19.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.nytimes.com/2012/06/19/technology/19iht-publicis19.html&hl=en&geo=us>

NRCC expands ad campaign in tough races
Politico
The National Republican Congressional Committee is pumping millions of
dollars more into its effort to go after vulnerable Democrats and shore up
incumbents ...
<http://www.politico.com/news/stories/0612/77558.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.politico.com/news/stories/0612/77558.html&hl=en&geo=us>

Spotify starts free mobile Web-radio service to challenge Pandora
Washington Post
The company is betting that free, ad-supported radio will attract users who
can be converted later into paying subscribers.
<http://www.washingtonpost.com/business/spotify-starts-free-mobile-web-radio-service-to-challenge-pandora/2012/06/19/gJQAD1monV_story.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.washingtonpost.com/business/spotify-starts-free-mobile-web-radio-service-to-challenge-pandora/2012/06/19/gJQAD1monV_story.html&hl=en&geo=us>

Obama campaign launches new ad targeting Hispanics
The Seattle Times
Obama campaign launches new ad targeting Hispanics. President Barack
Obama's re-election campaign is running new Spanish-language television ads
...
<http://seattletimes.nwsource.com/html/politics/2018469069_apusobamahispanics.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://seattletimes.nwsource.com/html/politics/2018469069_apusobamahispanics.html&hl=en&geo=us>

Facebook takes on mobile ads based on user locale
CNET
The social network is said to be testing location-specific mobile
advertising, which could boost Nasdaq morale. Read this blog post by Dara
Kerr on Internet ...
<http://news.cnet.com/8301-1023_3-57455726-93/facebook-takes-on-mobile-ads-based-on-user-locale/>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://news.cnet.com/8301-1023_3-57455726-93/facebook-takes-on-mobile-ads-based-on-user-locale/&hl=en&geo=us>

Facebook Working on Location-Based Mobile-Ad Product
Bloomberg
Facebook Inc., owner the world's largest social network, says it's working
on a location-based mobile-advertising product that will allow companies to
target ...
<http://www.bloomberg.com/news/2012-06-18/facebook-readying-location-based-mobile-ad-product.html>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.bloomberg.com/news/2012-06-18/facebook-readying-location-based-mobile-ad-product.html&hl=en&geo=us>

Interpublic to Expand Outside Europe as Zenith Cuts Ad Forecast
Businessweek
Interpublic Group of Cos. plans to bolster business in new markets such as
Brazil and China as researcher ZenithOptimedia cut its growth forecast for
the ...
<http://www.businessweek.com/news/2012-06-18/interpublic-to-expand-outside-europe-as-zenith-cuts-ad-forecast>
See all stories on this topic:
<http://news.google.com/news/story?ncl=http://www.businessweek.com/news/2012-06-18/interpublic-to-expand-outside-europe-as-zenith-cuts-ad-forecast&hl=en&geo=us>

=== Blogs - 5 new results for [Ad] ===

Apple Releases New iPad Television Ad: "Do It All" - Mac Rumors
By Jordan Golson
Apple today posted a new television ad for the new iPad called "Do It All".
The Retina Display is the focus, with a number of different apps...
<http://www.macrumors.com/2012/06/18/apple-releases-new-ipad-television-ad-do-it-all/>
MacRumors: Mac News and Rumors...
<http://www.macrumors.com/>

Facebook Did Not Confirm Hyper-Local Mobile Ad Product, But ...
By Josh Constine
Previously, Constine was the Lead Writer of Inside Facebook, where he
covered Facebook product changes, privacy, the Ads API, Page management,
ecommerce, virtual currency, and music technology. Prior to writing for
Inside Facebook, ...
<http://techcrunch.com/2012/06/18/facebook-local-ad-targeting/>
TechCrunch
<http://techcrunch.com/>

Industry Forecasters Revise Ad Spending Growth Downward | Adweek
By Noreen O'Leary
Economic troubles in the Eurozone continue to cast a shadow over growth in
ad spending as two leading media agencies have revised their forecasts
downward this morning.
<http://www.adweek.com/news/advertising-branding/industry-forecasters-revise-ad-spending-growth-downward-141188>
Adweek : Television
<http://www.adweek.com/adweek/feeds/106>

Apple's new iPad ad showcases features working with the Retina ...
By Mark Gurman
This evening, Apple has aired a new iPad TV advertisement that focuses on
what the new iPad's Retina display brings to life. The ad showcases iPad
features such as emailing, reading via Newsstand, TV show watching, iPhoto
gallery making ...
<http://9to5mac.com/2012/06/18/apples-new-ipad-ad-shows-you-everything-that-the-retina-display-brings-to-life/>
9to5Mac
<http://9to5mac.com/>

TV Leads Ad Spending Uptick In Q1: Study - Deadline.com
By THE DEADLINE TEAM
This bodes well for a year with the presidential elections and the London
Olympics still on the horizon. Overall, advertising expenditures in the
U.S. rose.
<http://www.deadline.com/2012/06/advertising-u-s-first-quarter-2012-kantar-media-report/>
Deadline.com
<http://www.deadline.com/hollywood/>

=== Web - 2 new results for [Ad] ===

Facebook to Launch Real-Time Bidding for 'Marketplace' Ads ...
Social network goes for new advertisers and revenue by giving advertisers
the ability to bid on "Marketplace" ads in real time.
<http://adage.com/article/digital/facebook-launch-real-time-bidding-marketplace-ads/235367/>

Time To Act - YouTube
Help. Loading... About · Press & Blogs · Copyright · Creators & Partners
· Advertising ...
<http://www.youtube.com/watch?v=Kf0fDoPp49s>

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